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Buddecomm Case Study

Essay by   •  November 22, 2012  •  Case Study  •  796 Words (4 Pages)  •  1,137 Views

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Summary:

BuddeComm's annual publication showing that E-Commerce and M-Commerce are the most fast growing and evolving ways to improve economy. The full utilize smart phones has simulated both the E-commerce and M-commerce from mobile operators, IT, internet media players, financial institutions, retail, and payment processing. In other words, the fast developing of M-Commerce is exactly one of the most significant reasons that E- Commerce growing popular in these years. Moreover, the other sector such as Facebook Credits and Pinterest are also providing e-commerce opportunity. The improvement of these sectors may e-commerce much more competitive. The enhancement of E-commerce should be attributed to the application of Apps. It can not only increase the commercial models, but also incorporated advertisement. In order to enhance impact of mobile devices on M-Commerce as well as E-Commerce, the social interaction, location based services and mobile device usage should be improved at the same time.

To sum up, the two key global sectors which are E-Commerce and M-Commerce provide valuable overview for the industries that who want to stay at the forefront of development in the future. Besides, in order to be successful, the industries should focus more on 5 subjects which are Key insights into the global e-commerce market; Key insights into the global m-commerce market; The importance of e-entertainment to these sectors; The importance of digital advertising to these sectors; Unique regional overviews written by BuddeComm's Senior Analysts.

Short Answer

1. What is the difference between E-Commerce and M-Commerce?

As the definition M-commerce refers to e-commerce also named electronic commerce that conducted in a wireless environment. An example is using cell phones to shop over the internet. By contrast, E-commerce refers to a wild field. For example, online direct marketing, electronic tendering system, name-your-own-price, find-the-best-price, affiliate marketing, viral marketing, group purchasing, online auctions, product customization, electronic marketplaces and exchanges, bartering online, deep discounters and membership are all e-commerce business models.

2. Is there any ethical issue in E-commerce when you doing commercial transaction online such as Facebook credits.

There are many legal issues that are related specifically to e-commerce. When buyers and sellers do not know one another and cannot even see one another, there is a chance that dishonest people will commit fraud and other crimes. Especially in the commercial transaction in Facebook people may easily appealed to the lower price that merchants mark on the merchandise. Therefore, the customers will ignore the privacy issue when they doing the transactions with

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