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Five Forces Index Gillette - Five Forces Analysis

Essay by   •  March 21, 2012  •  Case Study  •  1,051 Words (5 Pages)  •  2,537 Views

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Five Forces Index Gillette - Five Forces Analysis

Intensity of Existing Rivalry

Large industry size

Exit barriers are low

Bargaining Power of Suppliers

Inputs have little impact on costs (Gillette)

Volume is critical to suppliers (Gillette)

Threat of Substitutes

Substitute product is inferior (Gillette)

Bargaining Power of Customers

Product is important to customer (Gillette)

Large number of customers (Gillette)

Threat of New Competitors

Strong brand names are important (Gillette)

Strong distribution network required (Gillette)

Patents limit new competition (Gillette)

Five Forces Index Gillette - Five Forces Analysis

Intensity of Existing Rivalry

Large industry size

Exit barriers are low

Bargaining Power of Suppliers

Inputs have little impact on costs (Gillette)

Volume is critical to suppliers (Gillette)

Threat of Substitutes

Substitute product is inferior (Gillette)

Bargaining Power of Customers

Product is important to customer (Gillette)

Large number of customers (Gillette)

Threat of New Competitors

Strong brand names are important (Gillette)

Strong distribution network required (Gillette)

Patents limit new competition (Gillette)

Customers are loyal to existing brands (Gillette)

Five Forces Index Gillette - Five Forces Analysis

Intensity of Existing Rivalry

Large industry size

Exit barriers are low

Bargaining Power of Suppliers

Inputs have little impact on costs (Gillette)

Volume is critical to suppliers (Gillette)

Threat of Substitutes

Substitute product is inferior (Gillette)

Bargaining Power of Customers

Product is important to customer (Gillette)

Large number of customers (Gillette)

Threat of New Competitors

Strong brand names are important (Gillette)

Strong distribution network required (Gillette)

Patents limit new competition (Gillette)

Customers are loyal to existing brands (Gillette)

Five Forces Index Gillette - Five Forces Analysis

Intensity of Existing Rivalry

Large industry size

Exit barriers are low

Bargaining Power of Suppliers

Inputs have little impact on costs (Gillette)

Volume is critical to suppliers (Gillette)

Threat of Substitutes

Substitute product is inferior (Gillette)

Bargaining Power of Customers

Product is important to customer (Gillette)

Large number of customers (Gillette)

Threat of New Competitors

Strong brand names are important (Gillette)

Strong distribution network required (Gillette)

Patents limit new competition (Gillette)

Customers are loyal to existing brands (Gillette)

Five Forces Index Gillette - Five Forces Analysis

Intensity of Existing Rivalry

Large industry size

Exit barriers are low

Bargaining Power of Suppliers

Inputs have little impact on costs (Gillette)

Volume is critical to suppliers (Gillette)

Threat of Substitutes

Substitute product is inferior (Gillette)

Bargaining Power of Customers

Product is important to customer (Gillette)

Large number of customers (Gillette)

Threat of New Competitors

Strong brand names are important (Gillette)

Strong distribution network required (Gillette)

Patents limit new competition (Gillette)

Customers are loyal to existing brands (Gillette)

Five

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