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Management Team

Essay by   •  February 28, 2012  •  Essay  •  293 Words (2 Pages)  •  1,559 Views

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I have the world's weirdest looking bruise on my leg. And when I say the world's, I'm being overly dramatic about it.

Perodua Auto Corporation Sdn Bhd (PCSB) was established in the final quarter of 2001. Besides Perodua, the two other joint venture partners of PCSB are Daihatsu Motor Co. Ltd. and Mitsui & Co. Ltd both of Japan. The manufacturing operations of the Perodua Group are being managed by PCSB.

Perodua Sales Sdn Bhd (PSSB)is responsible for the sales, marketing, and distribution of all Perodua vehicles as well as after sales service and spare parts operations.

Perodua Manufacturing Sdn Bhd (PMSB) is the company responsible for the manufacturing of Perodua vehicles.

Perodua Engine Manufacturing Sdn Bhd (PEMSB) undertakes the assembly of the vehicle engines and also manufacturing of selected engine component parts.

17 Nov 2007

Making a difference

Source : The Star Online

THE Perodua brand is synonymous with quality, affordability and fun-to-drive cars. Being one of the brand leaders in the local car industry, Perodua, for the first time, is charting its next course with a vision - Fresh Thinking to Move Malaysia.

"Our brand vision means employing the best people, process and technology to build value in our compact cars. It is more than just about economy. It's about creating stylish, roomy cars like the Myvi," Perodua group managing director Datuk Syed Abdull Hafiz Syed Abu Bakar said.

Perodua's success in the years ahead will be determined by its vision and values. As such, it will strive for excellence in providing customers with affordable and happy motoring ownership experience.

Financial performance

Sales were up an astounding 58% in 2006, with a slightly increased operating profit margin at 5% of revenues. In tandem with a significantly higher turnover, Perodua's market capitalisation is also up 58% over the last 12 months, standing at RM5,084mil.

Stability

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