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Advantages and Disadvantages of Social Media

Essay by   •  February 7, 2013  •  Essay  •  799 Words (4 Pages)  •  7,850 Views

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Advantages and disadvantages of social media

Social media is a phenomenon that seemed to overtake us overnight. Many hard-core,

died- in-the -wool marketers simply sat and scratched their heads as the wave approached. Some

of them are still scratching away. Yet social media is just exploiting the core element of the

Internet -- connecting and engaging. As technology has advanced, communities have grown and

as personal computers have become so small that they fit in your pocket, we have found every

reason and every opportunity to connect with each other online. For the internet marketer, these

are exciting times. Every company should have a social media strategy and engage the

opportunity for everything that it is worth if you want to take the power of the internet to the

max. Some organizations have done particularly well here, while others have been less fortunate.

It's important to do the appropriate amount of research before crafting a social media marketing

strategy and to understand the differences among all the social media outlets.

What are the advantages and disadvantages of easily obtainable information?

Here are some of the advantages of obtainable information that people use

every day.

* Communication: Keeping in touch with friends and family has never been easier

using social networking sites, chat rooms, and IM.

* Services: Online banking, making, reservations, shopping, seeking a job, and looking

for advice are easy to do with twenty four hour a day convenience.

* Students: Students can do homework check class forums and communicate between

classmates.

There are also disadvantages with easily obtainable information.

* Theft: Personal information and other pertinent information can be obtained via the

Internet from profiles and places some shop making can be a breeding ground for identity

thieves.

* Immorality: Thousands of sites with pornography and other immoral materials.

* Accuracy: Not all information available is correct and authentic.

What are the advantages and disadvantages of social media?

The advantages can be Simplicity, primarily, It is relatively easy to get your message

to the customers and also fairly easy to actually target the customers in the first place.

Companys can use social media to gather a lot of information about their clients and prospects

and they can also use it to build customer relations. If they know what they are doing and have a

little bit of luck on their

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