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Effective Concepts for Small Businesses

Essay by   •  August 29, 2011  •  Essay  •  322 Words (2 Pages)  •  1,300 Views

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We have seen over the past decades that doing business in the bahamas has become difficult due to technological challenges. Recently we have seen that there is a call for business to market themselves online through social media management.

Multi-Channel Customer Experience

This ability to work seamlessly anytime, anywhere, on any device will better meet the needs of the "on demand" generation.

ATM offers effective solutions for unique business needs and provides a selection of products, services and customized programs that will get any retailer, merchant, or business well on their way increasing profits.

It is important to start any campaign by setting your goals. Without having a specific purpose, there is no way to track progress or know if you are doing well. For instance, a good example of a specific goal could be, "I want to grow my Facebook following to 5000 members by October, while increasing interactions by 15 percent through a series of posts, interactions, and ads." Without setting goals, your campaign will lack purpose; however, it is also important to follow the SMART acronym when setting goals, which is Specific, Measurable, Attainable, Relevant, and Timely.

Social Media has Changed the Game

Facebook, YouTube, Twitter, and LinkedIn are just a few of the most used platforms that companies can now use to increase their visibility. Social networking sites are not only great to push products or services, but can be used to build communities of brand advocates. Through coupons, contests, promotions, and events, a company can build interactions and consumer loyalty to their brand.

Social Media has Changed the Game

Facebook, YouTube, Twitter, and LinkedIn are just a few of the most used platforms that companies can now use to increase their visibility. Social networking sites are not only great to push products or services, but can be used to build communities of brand advocates. Through coupons, contests, promotions, and events, a company can build interactions and consumer loyalty to their brand.

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