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How We Plan on Taking Advantage of Our Strenghts and Opportunities

Essay by   •  December 16, 2015  •  Case Study  •  480 Words (2 Pages)  •  882 Views

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HOW WE PLAN ON TAKING ADVANTAGE OF OUR STRENGHTS AND OPPORTUNITIES

  • We are going to use the popularity and awareness of Uber driving at our advantage since the concept of Uber service is quite known in lots of areas it will be easier for our but with Uber service somewhat at the base of our services it’s not gonna be unknown territory for our customers.
  • We have a tremendous amount of vehicles since we don’t have full time drivers, which increase the probability of one of our drivers to be close to the place of order. We are going to use that so that we can reach the biggest customer base; there by making more loyal customers.
  • There is very little competition. This will make it way easier to fix the prices. Because the more the number of competitor the more the price competition and there is a pressure to compete with the decrease in prices by the competition. And since our service isn’t centered toward profit making and more about global awareness, a price war is the last thing we need right now and plus our prices are already pretty low so if we have to compete with lesser prices it will be troublesome.
  • So it comes down again to technology; well without the evolution of technology our service would probably make no sense at all but luckily with the evolution of technology there are endless ways of making our service the best like they say the sky is the limit. We are going to make our app as easy and efficient as possible.

 TAKING COUNTERACTIONS TOWARDS OUR WEAKNESSES AND THREATS

  • it is true that there is a high risk of imitation but there are many ways to at least reduce those risks like having our idea patented and we are planning on being always original with new ideas to be always 10 steps ahead from our potential competitors.
  • We are going to be as employee friendly as possible so that we are going to project a completely trustworthy image by doing so inspire loyalty to the drivers so that they won’t just think of Faster as a service they work sometimes but as a community and a place they can make a living at flexible hours.
  • Customers are loyal to quality, convenience and price of a service and since those are our core values that is our strategy to bond with our customers. And also we are going to try to be more invested in social events and show our support to our community.
  • One issues of the drivers are the maintenance fees of their vehicles but we are planning in the near future to open a garage where drivers who have a require number of hours of services can get their maintenance at a discount price. That will compensate for the maintenance fees.

 

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